Fred is a fun brand with a wonderfully simple mission statement: to create stuff that solves a problem, makes you smile, and doesn't cost a fortune! Fred’s designers delight in taking every-day products and turning them into something unexpected. And how did they decide on the name Fred? Company namesake Fred Roses explains: “mom always told me that Freds were friendly, fun, and helpful around the house”; which is what this company aims to be!

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