One of the most important cultural movements that took place in the 1980's, is an initiative that was created by the late Italian designer Ettore Sottsass and a group of young Milanese architects and designers, who have redefined the way in which we relate to the space we live in. This movement was called Memphis.
In celebration of its 30th birthday this year, they painted the town 'red' with a collection of sculptural furniture objects by british designer Richard Woods based on the iconic image of the 'red brick' at Milan Design Week 2011.
Memphis is the great cultural phenomenon of the '80s that has revolutionised the creative and commercial logic of the design world.
Created on the initiative of Ettore Sottsass and a group of young Milanese architects and designers, shortly to be joined by some of the most famous names on the internatinal design scene, Memphis overturned all the existing preconceptions around the idea of "living". With Ettore Sottsass as the backbone of the group, Memphis abolished the creative limits previously dictated by the industry, and Design assumed a new expressivity in the form of new shapes, materials and patterns.
Sourced from Designboom